health and beauty products
advanced wix website design
This is a website I designed for another business I own - a natural health and beauty eCommerce website. I include this site as an example to show the brand-aligned holiday marketing.
I created the branding elements and did all of the graphic design, web design, and photography. The color palette is the same as used for DH Solutions Wix Website Designs and DH Solutions Business Consulting, but each business uses the color palette in different ways.
This website uses the Wix Store with multiple payment options. I originally used Wix CMS to build custom pages about the products and to give site visitors a way to search for products based on their skin type, hair type, or the condition they want to address. To simplify the site and improve SEO, I converted the product CMS to blog posts and added collections to the product listings thaI allowed me to create a filter on the shop pages so people can search for products that best suit their hair and skin type and condition.
Because I wasn't happy with the icons I was finding online for skin type, hair type, and various conditions, I decided to create my own.
technical
elements
Wix Forms, Wix Store, Wix Bookings, Wix CMS, Wix Blog, Wix Subscriptions, container menu
design elements
design concept, branding, logo, product graphics, website graphics, icons, photography, photo editing, scroll effects, animations
interactive elements
hover boxes, scroll effects, filter store products by collection, custom filter by customer need
writing + editing
wrote all content
gallery
The deer has economic and spiritual significance in both Choctaw and Scottish cultures. It is the deer that provides sustenance, clothing, and a means of trade. For the Choctaw, the deer also signifies compassion. And both cultures see the deer as a reminder of cyclical patterns, regeneration, resilience, restoration, healing, growth, and guidance.
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And though both cultures hold these ideas of the deer, I chose the name Deer Heart specifically because the Choctaw people embody these ideas. They walked the Trail of Tears knowing they would face hardship and death but they had a vision of health, balance, and rejuvenation for the Choctaw people. They show us what is possible when you are resilient through dark times and develop an ability to quickly adapt to change. A mere 4,000 people survived the walk. But the Trail of Tears did not destroy them. It made them more compassionate and giving. And now they are the third largest tribe in the United States, with over 200,000 enrollees located around the world. Their resilience and adaptability, combined with compassion and love of fellow man, allowed the Choctaw Nation to thrive despite the great adversity they faced.
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I try to follow in my ancestors' footsteps by having my work begin from a place of compassion. My intent is to help small business owners find resiliency and develop strategy that allows them to adapt to change. I want to help members of my community overcome the struggles they face, restore their passion for their work, and develop the tools they need to not just survive dark times, but come out of it stronger.